Marking yet another major step in its recent commercial growth, having last month inked a content deal with online casino Mr Green, leading online casino games developer Pragmatic Play has now reportedly entered into a similar agreement that will see its games portfolio go live with Gibraltar-based online lotto operator Lottoland, making content available in multiple markets including the United Kingdom and beyond.
The fresh deal will make available titles from Pragmatic Play’s 80-plus HTML5 games catalog, such as Ancient Egypt, Chilli Heat and Wolf Gold to start.
Chief Commercial Officer for Pragmatic Play, Melissa Summerfield, reportedly said that the Maltese company has a “strong commitment” to delivering its “diverse range of games to an ever-growing global audience, and are delighted to have gone live with Lottoland.”
“As the market leader in online lotto betting, Lottoland is building one of the industry’s premier iGaming experiences, and linking up with such a brand underlines the great progress we are making,” explained Summerfield.
For its part, Lottoland VP of Gaming, Anthony Morris, said that providing their customers with “great innovative gaming content” is a primary area that complements their core business, and that “Pragmatic Play’s games are a natural fit.”
“Their stellar range of games and in-game tools makes them a real force to be reckoned with, and we look forward to enjoying a successful and long-lasting relationship,” added Morris.
In addition to Mr Green, the latest deal follows similar collaborations with other major gaming firms such as GVC Holdings and William Hill, in recent months.